These Fanta previs spots were really fun to work on and gave us a lot of creative freedom. Starting only with a script, I was able to visualize and draw out the boards, direct animators on action and camera movement, brief 3d artists on props needed and give compositors feedback for the overall look. These were projects I was always extremely involved in, often animating and blocking key shots in 3D.

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Role: Creative Director/ Art Director / Animator

Company: Launch

Client: Fanta